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Fast-Track to Success: Maximizing Growth Potential with Startup Accelerators

Sapna Dudani - Entrepreneur | Startup Acceleration

What is Startup accelerators?

Startup Accelerators is an acceleration program that supports early-stage start-ups in development of successful high-growth businesses through mentorship, education and partnerships, which often includes financial investment. It’s a mentor-based program that provides intensive guidance, support and structure for a set period of time, typically three months.

There are Startup accelerators which are specific to sector and others are sector agnostic and the selection of the startups for acceleration happens depending upon the startup’s internal objectives and requirements like industry, stage, location and sometimes even solution. It helps accelerators to specialize and be most valuable to a certain group of startups.

Some accelerates also provide initial seed funding along with the mentorship in exchange for a small percentage of equity in the business and others also provide other services which are akin to success of the business wherein a small retainer ship is also taken for a period of engagement.

 Startup accelerators often:

How Does it Work?

Over all, Startup accelerators not only make sure that your growth is accelerated multifold but also make sure that all the other functions apart from product development and revenue generation. I.e. accounting, finances, marketing branding, team building and fund raising are taken care of. Make sure that all the gaps are filled.

Once acceleration process has started and the business has reached at a level where the next round funding can be raised, accelerators help you with the investors to raise funds as well.

Demo Days are arranged by the accelerators wherein a lot of startups are shortlisted depending on the parameters set by the accelerators and chosen ones are given an opportunity to present their idea and product in front of the stakeholders who are investors, corporate and government bodies. Startups must keep a check on such demo days and participate in them.

Overall, startup acceleration is a good step to grow at a multifold speed but the real challenge is to choose the right one for you that can indeed be an asset for the company.

About Sapna Dudani

She is a Chartered accountant by qualification with an experience of over a decade in consulting with big 4s. Currently into start up space, accelerating and arranging funds debt and equity for start-ups as well as for corporate.

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